• (780) 758-5800
  • Edmonton, Alberta
  • (780) 758-5800
  • Edmonton, Alberta

Tips, trends & strategies on Web Design & Development, Mobile-Friendly (Responsive) Websites, Social Media, Search Engine Optimization & Marketing.

David Motkoski
WSI

How Google AdWords Can Increase Your Sales

One of the most effective ways that a company can increase sales is by using Google AdWords. AdWords enables businesses to advertise their services through Google searches and is based on specific keywords. For example, a keyword in a search can enable your ad to appear, which significantly boosts the chances of someone clicking on the ad and visiting your site. Your company will set a pay-per-click ( ..
David Motkoski
WSI
Businesses are always trying to attract new clients, and many must choose between using inbound or outbound marketing techniques. Inbound marketing (/digital-marketing-edmonton-blog/what-is-inbound-marketing) focuses on a less aggressive approach that develops a personal relationship with each client. Outbound marketing demands attention, whether it is through telemarketing, commercials, email campaig ..
David Motkoski
WSI
Understanding how to create a website that is SEO friendly (/seo/blogging-edmonton) can have a substantial impact on Edmonton businesses that hope to reach new clients and be organically listed near the top of Google search rankings. We specialize in SEO and have been helping small to medium size businesses reach their full potential by improving their ranking on Google. Here are three DIY tips that w ..
David Motkoski
WSI
The use of social media has revolutionized the way businesses reach new clients, and Facebook advertising (/sem/facebook-advertising-edmonton) is an excellent way to build the brand of your company. While traditional advertising methods can still be effective, the use of social media can give your organization a significant edge over other competitors. Here are three benefits of Facebook advertising a ..
David Motkoski
WSI
The business world is ever-changing with a massive shift from traditional advertising to digital marketing. Online advertising is much less expensive than traditional media and allows for trackable leads. What this means for your business is that you need to be online wherever your prospective customers are! The number one way to do this is with pay-per-click (PPC) ads. (https://smartwsimarketi ..
David Motkoski
WSI

Why More Edmonton Web Designers Care About UX

When designing a website (https://smartwsimarketing.worldsecuresystems.com/web-design-edmonton) to sell products and services, it's essential to create a great customer experience (UX). Websites that are informative, easy to navigate, and aesthetically pleasing attract more visitors and see higher conversion rates. Here's why more Edmonton website designers are focusing on UX. A good UX is competit ..
David Motkoski
WSI
What is SEO? SEO is short for “Search Engine Optimization”. (https://smartwsimarketing.worldsecuresystems.com/seo-edmonton) Its purpose is for your website to optimize in search engines for keywords that are relevant to your business in order to drive free or “organic” traffic to your website with a goal to grow your customer-base and get more leads. Sounds great, right? It  ..
David Motkoski
WSI
With more than 14 billion Internet searches being conducted every month, SEO has never been more important to the success of any SMB looking to grow their online presence. Here are five reasons to hire an Edmonton SEO company (seo-edmonton) to optimize your company's website. 1. SEO Boosts Website Traffic One of the top reasons the average small business owner hires an Edmonton SEO company is to bo ..
David Motkoski
WSI
This generation of shoppers are less loyal. They require extra effort to capture their business a second or even third time. With the massive shift to digital, more people are shopping online and giving their business to the company offering the lowest price rather than sticking with a company that has delivered top notch customer service. Customer Reviews When is the last time you bought so ..
David Motkoski
WSI
Online pay per click (PPC) advertising is one of the best ways increase your brand's visibility, improve search engine rankings, and drive more conversions. Here's why more companies are putting PPC advertising at the forefront of their online marketing strategies: 1. Online Pay Per Click (PPC) Advertising is Cost-Effective With pay per click advertising, (https://smartwsimarketing.worldsecuresys ..

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