Mobile devices are now the go-to advisors for the modern consumer. Even when looking for goods and services in their local area they use their smartphones for ideas and inspiration. In fact, over 80% of shoppers say they consult their phones before heading into a nearby store or place of business. Our Edmonton SEO company can help you create content that improves your search engine rankings and attracts local buyers. Contact us to learn more.
Edmonton is home to nearly a million people. The odds are good that many of them don’t know your business exists. This is where local SEO comes in.
Local SEO is the process of optimizing your business’ online presence to attract more customers based on their local searches. Whether you own a brick-and-mortar store or offer in-home services like electrical repairs or housecleaning, area-specific marketing plays a vital role in rankings, reputation, and revenue.
Investing in a solid local SEO strategy is a smart investment. Working with an SEO expert who understands local SEO techniques like claiming your Google My Business listing, managing online ratings and reviews, maintaining social media accounts, and search engine optimization can help take your business from obscure to well-known.
An SEO agency that understands the local market is literally worth their weight in gold, showing you how to improve your local search visibility through a number of proven approaches including optimizing voice search, homing in on local keywords, and optimizing your website for mobile. One of the best strategies people aren’t as familiar with is publishing and sharing seasonal content to boost local SEO results.
Seasonal SEO is a lot like traditional SEO but adds in techniques like themes, certain time periods, and local events. It provides several benefits for your business including:
The goal with any seasonal content strategy is to communicate your unique value proposition in a way that engages, entertains, and converts your local target audience.
Whether you’re looking to get more leads, increase brand awareness, or both, Smart WSI Marketing is an Edmonton based SEO company that offers a full range of digital marketing strategies including search engine optimization and seasonal content creation. Contact us today to learn more.
Lynne is known for her strategic approach to marketing communications, technologies, and lead generation. She has a passion for education, keeping up with current marketing trends and practices, and helping clients keep ahead of their competition.
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