Website Design and Development Services Customers Want to See
In today's increasingly digitalized world, no business can really expect to thrive without a solid online presence. Having a customer-oriented website with the right website design and development services should be at the heart of that presence.
But what does "customer-oriented" mean? It means having website design and development services that enhance the visitor's experience and ensures they have an easy time navigating your website and finding the information they need to transition from visitor to paying customer.
Get started with the following key website design elements for your Edmonton business:
3 Website Design and Development Services Sure to Please Your Visitors
Quality and accurate photography
In many situations, pictures truly are worth 1,000 words and more. If you provide an Edmonton-based service or product, then showing that off on your website with clean and high-quality shots within the city will help establish you as more reliable and give your audience a better sense of trust in your brand. For example, if you are a part of Alberta's growing bee industry, then including pictures of your products with bees, honey, and hives as part of your website design will entice visitors to stay on your website and learn more.
Customer testimonials and links to third-party review sites
People like to hear what their peers say about products and services and use that feedback to make their own choices. However, businesses shouldn't be content just to sit back and wait for word-of-mouth to work itself out. As part of your website design and development services plan, you should include both a spot on the website itself for the best of your customer testimonials and provide links to places like Google Map and Reviews and Yelp so that visitors to go and read for themselves what others have to say. Providing links to these testimonials helps build trust and encourages customer loyalty. Don't be shy about asking existing customers for testimonials to help build this sector of your website.
Professional website design with a consistent color scheme and theme
Your Edmonton business' website may be the first way a potential customer sees and interacts with your brand. Ensure they have a great first impression by employing professional website design and development services for a great-looking site that's easy on the eyes and easy on the fingers to navigate. Good website design can often mean the difference between a person bouncing the moment they land on the page and staying on, learning more, and making the purchase.
Are you ready to get started with improving your online presence in Edmonton and incorporating the above website design and development services? Contact our team today to get started!REQUEST YOUR FREE COMPETITIVE ANALYSIS
**The digital landscape is everchanging. Contact us to discuss current industry standards.
- How You Should Properly Balance Your Content Strategy
- Marketing Tactics that Need to be Left in the Past
- Should You Choose SEO Over PPC?
- How to Make the Most Out of Your Money on Social Media
- Reasons Your PPC Campaign is Failing
- Words Over Ideas? The Future of Content
- Paid Search Still Dominates
- Customers Vs Consumers: Who Should You Really be Targeting?
- Is your SEO Rewarded by Refreshing Old Content?
- Proven Best Practices for Local Businesses to Succeed Online
Need Help with Your Digital Marketing? Reach Out to Us!