[ { "post_id": "332", "post_category_id": "9", "post_title": "Beyond Clicks: The Metrics That Actually Matter in Online Advertising", "post_content_short": "Discover key online advertising metrics beyond clicks that drive real ROI for Edmonton businesses. Learn what actually matters for\n\tcampaign success.<\/em>\n", "post_icon": "", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/ai\/beyond-clicks-the-metrics-that-actually-matter-in-online-advertising\/", "post_date": "2025-11-15 07:00:00" }, { "post_id": "331", "post_category_id": "9", "post_title": "How Can Organic SEO Services Help Edmonton Businesses Thrive Despite Zero-Click Searches?", "post_content_short": "Discover how organic SEO services can help Edmonton businesses adapt to zero-click searches and maintain visibility despite changing\n\tsearch behaviour.<\/em>\n", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/331\/How-Can-Organic-SEO-Services-Help-Edmonton-Businesses-Thrive-Despite-Zero-Click-Searches-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/ai\/how-can-organic-seo-services-help-edmonton-businesses-thrive-despite-zero-click-searches\/", "post_date": "2025-11-01 06:00:00" }, { "post_id": "330", "post_category_id": "9", "post_title": "Using GPT Tools to Build Smarter FAQ Sections for Your Edmonton Marketing Website", "post_content_short": "Your website visitors are asking the same questions over and over again. What if those repetitive inquiries could become your most powerful\nconversion tool? GPT technology is transforming how Edmonton businesses handle FAQ sections, turning basic question-and-answer pages into smart, dynamic systems that actually sell your services.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/330\/Using-GPT-Tools-to-Build-Smarter-FAQ-Sections-for-Your-Edmonton-Marketing-Website-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/ai\/using-gpt-tools-to-build-smarter-faq-sections-for-your-edmonton-marketing-website\/", "post_date": "2025-10-15 06:00:00" }, { "post_id": "329", "post_category_id": "9", "post_title": "AI Advisory Services: How to Evaluate AI Output Quality Before Trusting It in Workflows", "post_content_short": "As artificial intelligence continues to transform how businesses operate, the excitement around AI's potential often overshadows a critical\nquestion: how do you know when AI output is actually good enough to trust?", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/329\/How-to-Evaluate-AI-Output-Quality-Before-Trusting-It-in-Workflows-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/ai\/ai-advisory-services-how-to-evaluate-ai-output-quality-before-trusting-it-in-workflows\/", "post_date": "2025-10-01 06:00:00" }, { "post_id": "328", "post_category_id": "9", "post_title": "Online Advertising in Edmonton: Geo-Fencing and Hyperlocal Ads for Tapping into the Power of Location", "post_content_short": "Boost your online ads in Edmonton with geo-fencing & hyperlocal targeting. Reach local customers precisely & maximize ROI with\n\tlocation-based techniques.<\/em>\n", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/328\/Online-Advertising-in-Edmonton-Geo-Fencing-and-Hyperlocal-Ads-for-Tapping-into-the-Power-of-Location-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/ai\/online-advertising-in-edmonton-geo-fencing-and-hyperlocal-ads-for-tapping-into-the-power-of-location\/", "post_date": "2025-09-15 06:00:00" }, { "post_id": "327", "post_category_id": "9", "post_title": "Organic SEO Services in the Age of AI Answers: How to Stay Visible When Google Gives the Answer", "post_content_short": "Edmonton organic SEO services that maintain visibility as AI search changes the game. Expert strategies to keep ranking when Google\nprovides direct answers.<\/em>", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/327\/Organic-SEO-Services-in-the-Age-of-AI-Answers-How-to-Stay-Visible-When-Google-Gives-the-Answer-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/ai\/organic-seo-services-in-the-age-of-ai-answers-how-to-stay-visible-when-google-gives-the-answer\/", "post_date": "2025-09-01 06:00:00" }, { "post_id": "326", "post_category_id": "9", "post_title": "Intelligent User Journeys for Edmonton Marketing Websites", "post_content_short": "Smart WSI Marketing creates AI-optimized websites in Edmonton that deliver seamless user experiences and drive business results through\nintelligent UX design.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/326\/Intelligent-User-Journeys-for-Edmonton-Marketing-Websites-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/ai\/intelligent-user-journeys-for-edmonton-marketing-websites\/", "post_date": "2025-08-15 06:00:00" }, { "post_id": "325", "post_category_id": "9", "post_title": "AI Consulting in Edmonton: Demystifying What AI Can and Can't Do in Marketing", "post_content_short": "Discover how AI consulting in Edmonton can help your business understand the real capabilities and limitations of AI in marketing.<\/em>", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/325\/AI-Consulting-in-Edmonton-Demystifying-What-AI-Can-and-Cant-Do-in-Marketing-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/ai\/ai-consulting-in-edmonton-demystifying-what-ai-can-and-cant-do-in-marketing\/", "post_date": "2025-08-01 06:00:00" }, { "post_id": "324", "post_category_id": "6", "post_title": "Navigating Franchise Limits: How Geofencing Boosted Brand Awareness and Traffic", "post_content_short": "Discover how geofencing helped a franchise client boost brand awareness and drive local traffic, overcoming limitations on SEO, PPC, and\nMeta ads.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/324\/Navigating-Franchise-Limits-How-Geofencing-Boosted-Brand-Awareness-and-Traffic.jpg", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/navigating-franchise-limits-how-geofencing-boosted-brand-awareness-and-traffic\/", "post_date": "2025-07-01 18:57:00" }, { "post_id": "323", "post_category_id": "6", "post_title": "Uniting Brand Marketing and Performance Marketing for Success", "post_content_short": "Learn how balancing brand marketing and performance marketing drives long-term success and quick wins. Book a strategy call with Smart WSI\nMarketing.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/323\/Uniting-Brand-Marketing-and-Performance-Marketing-for-Success-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/uniting-brand-marketing-and-performance-marketing-for-success\/", "post_date": "2025-07-01 17:38:00" }, { "post_id": "322", "post_category_id": "6", "post_title": "Tuning into Success: Meta Ads Amplify Website Traffic for Edmonton AV Company", "post_content_short": "Although pay-per-click (PPC) ads had served them well in the past, they felt it was time to reach even more potential customers and bring\nmore traffic to their website.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/322\/Tuning-into-Success-Meta-Ads-Amplify-Website-Traffic-for-Edmonton-AV-Company.jpg", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/tuning-into-success-meta-ads-amplify-website-traffic-for-edmonton-av-company\/", "post_date": "2025-06-01 14:44:00" }, { "post_id": "321", "post_category_id": "6", "post_title": "Keeping Up with Google’s Evolving E-A-T Acronym", "post_content_short": "First it was E-A-T. And we ate it up. Then it became E-E-A-T. Now N-E-E-A-T-T?", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/321\/Keeping-Up-with-Googles-Evolving-E-A-T-Acronym-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/keeping-up-with-googles-evolving-e-a-t-acronym\/", "post_date": "2025-06-01 14:27:00" }, { "post_id": "320", "post_category_id": "6", "post_title": "PPC Powers Up Leads for Industrial Supply Company", "post_content_short": "Our industrial supply client, specializing in the repair, rewinding, and maintenance of motors, pumps, and generators, knew they were experts in their field. However, they faced a major hurdle—customers simply didn’t know they existed.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/320\/PPC-Powers-Up-Leads-for-Industrial-Supply-Company.jpg", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/ppc-powers-up-leads-for-industrial-supply-company\/", "post_date": "2025-05-01 14:38:00" }, { "post_id": "319", "post_category_id": "6", "post_title": "How to Convert First-Time Buyers into Loyal Customers", "post_content_short": "Converting first-time buyers into repeat customers is a pivotal marketing strategy for local businesses looking to thrive. Let’s explore three effective strategies to transform first-time buyers into dedicated patrons.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/319\/How-to-Convert-First-Time-Buyers-into-Loyal-Customers-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/how-to-convert-first-time-buyers-into-loyal-customers\/", "post_date": "2025-05-01 14:10:00" }, { "post_id": "318", "post_category_id": "6", "post_title": "Calgary Artificial Grass Client More Than Doubles Organic Traffic Thanks to SEO Strategy", "post_content_short": "Even the simplest SEO strategies, when executed consistently, can drive extraordinary results.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/318\/Calgary-Artificial-Grass-Client-More-Than-Doubles-Organic-Traffic-Thanks-to-SEO-Strategy.jpg", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/calgary-artificial-grass-client-more-than-doubles-organic-traffic-thanks-to-seo-strategy\/", "post_date": "2025-04-01 16:44:00" }, { "post_id": "317", "post_category_id": "6", "post_title": "How Small and Medium Businesses Can Boost SEO with Smart Content Strategies", "post_content_short": "The right content does more than just fill some knowledge gaps for your potential audience. It gives them something to engage with and gives\n\tthem a reason to consider doing business with you. Ultimately, it makes conversions!\n", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/317\/How-Small-and-Medium-Businesses-Can-Boost-SEO-with-Smart-Content-Strategies-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/how-small-and-medium-businesses-can-boost-seo-with-smart-content-strategies\/", "post_date": "2025-04-01 16:24:00" }, { "post_id": "316", "post_category_id": "6", "post_title": "BirdEye Takes Flooring Store’s Reputation to New Heights", "post_content_short": "Building a strong online reputation doesn’t have to be a struggle. With the right tools—like BirdEye—businesses can easily manage reviews,\nincrease customer trust, and drive more traffic and sales.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/316\/BirdEye-Takes-Flooring-Stores-Reputation-to-New-Heights.jpg", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/birdeye-takes-flooring-stores-reputation-to-new-heights\/", "post_date": "2025-03-01 16:39:00" }, { "post_id": "315", "post_category_id": "6", "post_title": "Amplifying Brand Trust with User-Generated Content", "post_content_short": "From managing the sheer volume of content to addressing legalities concerning rights and usage, brands need a clear strategy to harness the\npower of UGC effectively.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/315\/Amplifying-Brand-Trust-with-User-Generated-Content-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/amplifying-brand-trust-with-user-generated-content\/", "post_date": "2025-03-01 16:24:00" }, { "post_id": "314", "post_category_id": "6", "post_title": "From Stuck to Soaring: A Website Overhaul Unlocks Lead Generation Potential", "post_content_short": "Our business broker client came to us with a challenge—a subpar website that wasn’t delivering any leads. They had no real brand awareness,\nand despite their hopes, launching a PPC campaign alone wasn’t enough to turn things around.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/314\/From-Stuck-to-Soaring-A-Website-Overhaul-Unlocks-Lead-Generation-Potential.jpg", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/from-stuck-to-soaring-a-website-overhaul-unlocks-lead-generation-potential\/", "post_date": "2025-02-01 21:00:00" }, { "post_id": "313", "post_category_id": "6", "post_title": "A Modern Guide to Non-Spammy Link Building", "post_content_short": "Link building. Did you just groan too? Let’s try to take some of the sting out of link building with an effective, non-spammy plan to\nestablish authentic relationships with brands that are going enhance your visibility.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/313\/A-Modern-Guide-to-Non-Spammy-Link-Building-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/a-modern-guide-to-non-spammy-link-building\/", "post_date": "2025-02-01 18:00:00" }, { "post_id": "312", "post_category_id": "6", "post_title": "Home Improvement Client Revamps Website and Builds a Stronger Online Presence", "post_content_short": "Our home improvement client was stuck with an outdated website that just wasn’t cutting it. They knew they needed a change to attract more\ncustomers and improve their digital footprint.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/312\/Home-Improvement-Client-Revamps-Website-and-Builds-a-Stronger-Online-Presence.jpg", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/home-improvement-client-revamps-website-and-builds-a-stronger-online-presence\/", "post_date": "2025-01-01 22:15:00" }, { "post_id": "311", "post_category_id": "6", "post_title": "Why Your Business Needs a Digital Home: The Power of an Effective Website", "post_content_short": "A website serves as your business' digital home, the central hub where your brand's identity, communication, and marketing efforts\nconverge. ", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/311\/Why-Your-Business-Needs-a-Digital-Home-The-Power-of-an-Effective-Website-1.png", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/why-your-business-needs-a-digital-home-the-power-of-an-effective-website\/", "post_date": "2025-01-01 20:01:00" }, { "post_id": "310", "post_category_id": "6", "post_title": "Flooring Store Client Rebuilds Online Visibility with SEO Campaign", "post_content_short": "We knew an SEO campaign could turn things around. By focusing on keywords that aligned with the store’s products and services, we aimed to\nboost their visibility and bring in more traffic from organic search.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/310\/Flooring-Store-Client-Rebuilds-Online-Visibility-with-SEO-Campaign.jpg", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/flooring-store-client-rebuilds-online-visibility-with-seo-campaign\/", "post_date": "2024-12-01 20:30:00" }, { "post_id": "309", "post_category_id": "6", "post_title": "Google Experts Say Links are Not a Top Ranking Factor Anymore", "post_content_short": "Still sweating it over links? It’s true, our industry and what’s hot can change in the blink of an eye, especially when it comes to SEO and\nwhat Google is measuring changing rapidly.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/309\/Google-Experts-Say-Links-are-Not-a-Top-Ranking-Factor-Anymore.jpg", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/google-experts-say-links-are-not-a-top-ranking-factor-anymore\/", "post_date": "2024-12-01 14:00:00" }, { "post_id": "308", "post_category_id": "6", "post_title": "Setting Marketing Goals That Lead to Long-Term Success: A Guide for Strategic Growth", "post_content_short": "It shouldn’t be a secret that having well-defined marketing goals is essential for business growth, but many business owners are still in\nthe dark on this subject. Many companies start with ambitious ideas but quickly find that their goals aren’t as clear or actionable as they\nthought.", "post_icon": "https:\/\/www.smartwsimarketing.com\/media\/website_posts\/308\/Setting-Marketing-Goals-That-Lead-to-Long-Term-Success-A-Guide-for-Strategic-Growth.jpg", "post_content_type": "page", "post_content_url": "https:\/\/www.smartwsimarketing.com\/blog\/digital-marketing-agency\/setting-marketing-goals-that-lead-to-long-term-success-a-guide-for-strategic-growth\/", "post_date": "2024-11-12 21:17:00" } ]