Should Your Business Be Using Google AdWords PPC Advertising?
Posted by - Lynne MotkoskiOnline marketing is filled with limitless potential. How do you do it? There are several tools available, from social media outreach to e-mail marketing. If you’re like 77 percent of the world’s search engine users, you probably asked “Google.” The key to succeeding on Google is by ensuring that your websites rise to the top of Google’s search results. {Read More}
The Power of Buyer Personas
Posted by - Lynne MotkoskiYou have a great product, now who do you sell it to? Identifying your customer base and buyer persona is key for the success of your business. To have a successful marketing strategy you can’t expect to mass market your products or services like throwing something at a wall and hoping it sticks. {Read More}
How Professional Website Design & Development Services Will Grow Your Business
Posted by - Lynne MotkoskiThere's no denying that the Internet plays a large role in today's business and social world. Just about everyone you meet has a smartphone in their pocket and many of today's jobs require significant time working in front of a computer. {Read More}
How to Incorporate Pay-Per-Click Ads Into Your Digital Marketing Strategy
Posted by - Lynne MotkoskiPaid advertising online is an integral part of many marketing campaigns. Pay-per-click (PPC) ads can potentially capture thousands of customers during their journey to purchase products or services that you offer. {Read More}
Why Local SEO Services Matter to Both Companies and Consumers
Posted by - Lynne MotkoskiSearch engine optimization (SEO) is important in bringing organic traffic to your website. There is however what is called local SEO and regular SEO. With Local SEO services, you get to attract more reliable leads as compared to regular SEO. {Read More}
What Is A Bounce Rate? And How Your Business Can Lower Yours
Posted by - Lynne MotkoskiMany of us likely have an experience of window shopping in downtown areas, taking notice of an enticing shop, walking in, and then immediately turning around and walking out. In other words, we bounced. {Read More}
2019 Digital Marketing Trends
Posted by - Lynne MotkoskiIn 2019 the digital marketing world seems to be changing day by day. This year however we have seen some common trends throughout the industry that seem to be gaining more widespread popularity than others with businesses in the field. {Read More}
How Google Adwords PPC Can Target Specific Potential Customers
Posted by - Lynne MotkoskiIn the world we are today, with an influx of products and information, marketing is the most important tool a business has to help grow their business. There are two main forms of marketing which are digital marketing (PPC, SEO, etc) and traditional marketing (billboards, radio, TV, etc). Digital marketing is more versatile, less costly, and allows for ample reporting. One of the most important digital marketing strategies is the utilization of Google Adwords PPC for your Edmonton business. {Read More}
Solve Your Website Woes: Turn Your Website from Zero to Hero!
Posted by - Lynne MotkoskiSo, you are ready to update your branding and get a new website… Perhaps people can’t find your website online, perhaps the design is outdated, or your website does not load on mobile phones, or perhaps there are technology issues causing it to look funny or very small on your phone. {Read More}
How a Digital Marketing Agency Can Help You Navigate Your First Local SEO Campaign
Posted by - Lynne MotkoskiIf this is the first time that you've embarked on the process of optimizing your website for top-tier search engine rankings for keywords relevant to your products and services, having experts on your side will help you get results. Here are a few things that your digital marketing partner will start doing right out of the gate to make your website stand out online. {Read More}
The Benefits of SEO Services for Your Local Edmonton Business
Posted by - Lynne MotkoskiWhether your Edmonton business has been around for a year or a decade, investing in local SEO services is a great way to improve your reach and grow your business. SEO stands for "search engine optimization" and it's the name that digital gurus have given to any type of activity done with the aim of improving search engine results. Local SEO services go a step further to include geo-specific information so that customers such as those in Edmonton will find your Edmonton business first. {Read More}
Website Design and Development Services Customers Want to See
Posted by - Lynne MotkoskiIn today's increasingly digitalized world, no business can really expect to thrive without a solid online presence. {Read More}
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Recent Posts
- Is your SEO Rewarded by Refreshing Old Content?
- The Power of Hashtags and Strategic Placements
- Should Your Business Be Using Google AdWords PPC Advertising?
- The Power of Buyer Personas
- How Professional Website Design & Development Services Will Grow Your Business
- How to Incorporate Pay-Per-Click Ads Into Your Digital Marketing Strategy
- Why Local SEO Services Matter to Both Companies and Consumers
- What Is A Bounce Rate? And How Your Business Can Lower Yours
- 2019 Digital Marketing Trends
- How Google Adwords PPC Can Target Specific Potential Customers
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