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Should Your Business Be Using Google AdWords PPC Advertising?

Posted by - Lynne Motkoski

Online marketing is filled with limitless potential. How do you do it? There are several tools available, from social media outreach to e-mail marketing. If you’re like 77 percent of the world’s search engine users, you probably asked “Google.” The key to succeeding on Google is by ensuring that your websites rise to the top of Google’s search results.

How Google Adwords PPC Can Target Specific Potential Customers

Posted by - Lynne Motkoski

In the world we are today, with an influx of products and information, marketing is the most important tool a business has to help grow their business. There are two main forms of marketing which are digital marketing (PPC, SEO, etc) and traditional marketing (billboards, radio, TV, etc). Digital marketing is more versatile, less costly, and allows for ample reporting. One of the most important digital marketing strategies is the utilization of Google Adwords PPC for your Edmonton business.