Digital Marketing Agency Blog

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Pay Per Click Advertising Services and SEO Are Two Sides of the Same Coin

Is SEO better than pay-per-click advertising services? Or does PPC deliver better results than SEO? What really matters, in our opinion, is how well they can work together.

Why Should I Hire a Full-Service Digital Marketing Agency?

When you want to attract more customers but don’t have the time to take on promoting your business, a digital marketing agency can play a vital role in raising your brand’s awareness.

Should I Advertise My Small Business with a Facebook Ad Management Company?

Facebook is an essential sales channel for many SMBs! With Facebook Ads Management, you can create and run eye-catching and engaging ads that entice the platform’s users to purchase your products or services.

It's Not a Trend: Why You Need Responsive Web Design

Since almost 60% of all searches are done on mobile devices and these devices come in a range of screen sizes, you need responsive web design to provide users a great mobile experience with your local business.

More Characters, More Opportunity: Taking Advantage of Google Text Ad Changes

Google is making one of its most significant changes to Google Ads since it first launched the product 22 years ago as the first-ever self-serve online advertising solution. How will this affect your online advertising?

OMG! Common Acronyms & Initialisms You Will Hear at a Digital Marketing & Advertising Company

We’ve put together a glossary of common initialisms and acronyms you will hear at a digital marketing and advertising company.

Black Friday Sales for Small Businesses

Some of us budget all year to take advantage of the deals that some retailers offer in November. Where did Black Friday come from, and should your small business be participating in these offerings? 

How a Local Search Engine Optimization Agency Can Quell Your SEO Frustration

Working with a local search engine optimization agency that understands SEO’s ever-evolving ways can help keep your audience engaged, drive new visitors to your site, and boost sales.

Oops, We Did It Again! Smart WSI Marketing Picks Up Another WMA Award

The Web Marketing Association (WMA) has just wrapped up it’s 26th awards season. WMA is made up of a committee of industry leaders and expert judges dedicated to raising the standards of excellence in web development. The committee receives global nominations in 97 categories across the industry, and since joining the race in 2007, the WSI family has received over 150 WMA awards, including top agency twice!