Why should I pay a web developer to build a custom website for me when I can buy a website template? Good question! The answer is it has a lot to do with your website design vision and budget. In the long run, a custom website tends to deliver a better return, but the choice is always yours. Talk to the team at Smart WSI Marketing today to discover which option is best for your business. We’re an Edmonton website design company with years of experience creating websites that help our clients accomplish specific business goals.
Let’s start with a short definition of each type of website design.
There are various pros and cons to both approaches.
One of the greatest advantages of website templates is they’ve made it possible for anyone to affordably create a site or landing page to promote or launch their business. While establishing an online presence is always better than not having one at all, templates come with some serious downsides when it comes to driving traffic and sales.
Every business is unique. Your web design needs are different from someone else’s, even if you’re in the same industry or niche. Custom-built websites incorporate your branding and are tailored to meet your current and future growth needs. They’re also:
If you want a website that’s unique, SEO-friendly, and can grow as you do, a customised approach is, in most cases, your best option.
Professional web design brings a lot of benefits to your overall digital marketing strategy. If you’d like to learn more about the difference between custom and template-designed websites so you can decide on which option is right for you, reach out to Smart WSI Marketing today. We’re an Edmonton website design company with the experience and expertise needed to ensure you make the best decision for a site that’s both affordable and flexible enough to grow with your business.
Lynne is known for her strategic approach to marketing communications, technologies, and lead generation. She has a passion for education, keeping up with current marketing trends and practices, and helping clients keep ahead of their competition.
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