What goes into an SEO audit?
Competitor analysis evaluates your SEO competition and leverages the information you uncover to boost your own site SEO and climb up the
rankings. You learn things like how often they publish content, what types of content they publish, and which keywords they target, allowing
you to identify areas for improvement and opportunities to gain a competitive advantage.
Keyword research is researching relevant keywords and phrases that your website should target to improve its search engine rankings. This
audit looks at the search terms people type into Google when looking for your product, service, or business. This will help you create
content that will attract high-quality traffic to your site.
Website structure and navigation can make or break the user experience. Attempting to navigate a website without a well-defined, logical
structure is like running around a complex maze with no frame of reference or map. It can be overwhelming, frustrating, and utterly
unpleasant. This process involves analyzing your website's structure, URLs, and navigation to ensure they are search engine friendly and
easy to use for users.