How A Digital Marketing Agency In Edmonton Can Add Value To Your Business
The online marketplace continues to get more cluttered. To stand out amongst your competitors and succeed online you need a digital
marketing strategy. This may seem like a daunting task, especially to a beginner. A digital marketing agency will have the expertise to
employ strategies that will increase your business’ visibility on the internet, drive traffic to your website, and increase overall leads.
When to use a digital marketing agency
Businesses (whether big or small) always have various activities on the go. For your business to succeed, a balance between production and
marketing is key. Business owners and managers are often too busy running the business to give the required attention to their marketing
efforts. Working with a digital marketing agency can ease this stress and give you the support you need to succeed online.
Skilled digital marketing professionals know how to piece together a marketing strategy that will fit within your budget and produce results
that align with your marketing goals. Digital marketing agencies are trained in the industry with the best practices and marketing tools,
allowing them to identify the most efficient ways to reach your marketing goals, sooner than you would as an individual.
How digital marketing services can help you
Digital marketing is not only cost-effective but, unlike traditional marketing, gives you an opportunity to measure the effectiveness of
your marketing campaigns. Most digital marketing agencies will provide monthly reporting to monitor campaign success. As a result, it helps
you optimize your return-on-investment (ROI).
If you are in need of a digital marketing agency, WSI is here for you! Contact us
today for reliable assistance in achieving your marketing goals.
Lynne Motkoski, Marketing Strategist
Specialty: Online Marketing Strategies Education:
MA Communications & Technology, BComm [U Alberta] Author: The
Online Marketing Handbook for Busy Entrepreneurs (coming soon)
Lynne is known for her strategic approach to marketing communications, technologies, and lead generation. She has a passion for education,
keeping up with current marketing trends and practices, and helping clients keep ahead of their competition.
Creating a successful website is kind of like running a circus where SEO and UX are your star performers. SEO attracts the audience, making
sure people know about the show and come in droves. UX, on the other hand, is all about keeping the audience entertained, ensuring they
enjoy every moment and want to come back for more.
Read More…
Whether you're a seasoned marketer or just dipping your toes into the marketing pool, it's crucial to spread your efforts across multiple
platforms.
Read More…
For eCommerce websites, Search Engine Optimization (SEO) isn't just a strategy; it's a vital lifeline. eCommerce SEO is the art and science
of making your online store more visible in the search engine results pages (SERPs).
Read More…
Just because a visitor is not ready to make a purchase as soon as they find your business online, that doesn't necessarily mean that you’ve
lost that customer forever! Through the power of remarketing, you can coax those customers back to you and convert them into happy first-time customers.
Read More…
We’re all fairly familiar with automated review request phone calls from large companies at this point. And while they feel a little
impersonal, they serve their purpose. But I’m going to tell you the story of a review call gone wrong, and how even the big box companies
can flub their review process through poorly designed automations.
Read More…
When you ask a local search engine optimization company for surefire ways to improve your rankings, they will almost always tell you one of
two things: get more backlinks and get more reviews.
Read More…
In today's fast-paced, digitally driven world, businesses are increasingly turning to digital marketing as a powerful tool to connect
with their target audience, build brand awareness, and drive business growth. But what exactly is digital marketing?
Read More…
So, you're thinking about selling your business? That's a big move, and we're sure you've got a lot on your plate right now. Before you dive
into the nitty-gritty of valuations and negotiations, let's talk about something that's often overlooked but incredibly important: your
website and marketing assets.
Read More…
If you're looking to optimize your online presence, you've likely come across the importance of your Google Business Profile
(formerly known as Google My Business and even earlier Google+/Google Places).
Read More…