Why Your Business Needs To Have A Google My Business Page
Free and easy to use, Google My Business is a terrific tool for managing your business’ online presence across multiple platforms, including
Google Search and Google Maps. When you verify and update your business information it helps broaden your reach, attract more customers, and
boost your site’s rating. Smart WSI Marketing is an Edmonton SEO company that specializes in digital marketing techniques designed to get
you top results. Contact us to get started on your new strategy today.
More Than a Web Presence
Not sure if you need a Google My Business account? You do, and here’s why. Every business owner wants to rank well in search results. Many
think a well-designed, content-rich website is enough to make it happen. While that is a major part of it, local SEO (search engine
optimization) doesn’t rely on just one tactic like a website. It’s a combined effort that includes relevant content, title tags, loading
speed, linking, and more.
Google My Business also happens to be the #1 driver of local SEO success. It’s easy to manage your listing as well as the reviews customers
leave for your business. This is important because reviews are also a key factor in successful local SEO efforts.
How Does Google My Business Work?
Getting started is simple. You sign up, claim your business, and fill in all pertinent details. Once verified, you’re able to get regular
insights into how well your listing is doing by analyzing impressions, clicks, calls, and more. You will also see how many customers found
you via Google Search or Google Maps. While it’s not the only tool you need for your local SEO strategy, it does offer the greatest impact
for businesses seeking better local exposure.
Optimizing Google My Business for More Sales
Search engine optimization is vital to any business’ success. An experienced SEO agency can help boost your local SEO marketing efforts and
get more traffic for your site by optimizing and leveraging your Google My Business listing.
So, how does all this help improve your bottom line? A simple look at the numbers is all it takes. Google processes on average over 40,000
search engine queries every second. That’s 3.5 billion searches per day. There are 38 million people in Canada and 93% of these
people go to Google for their search. Without a Google My Business account, you’re missing out on serious local opportunities and sales.
Edmonton SEO Services That Deliver
There are enormous benefits to working with an SEO expert who understands the local marketing landscape. Smart WSI Marketing is a
full-service Edmonton SEO company who can help you increase online local visibility and boost web traffic, leads, and sales from local
customers while providing more targeted local marketing campaigns that help you stand out from the competition. Contact us today and
discover all the ways our digital marketing services can step up your local SEO game.
Lynne Motkoski, Digital Marketing Strategist
Specialty: Digital Marketing
Strategies Education: MA Communications
& Technology, BComm [U Alberta]
Lynne is known for her strategic approach to marketing communications, technologies, and lead generation. She has a passion for education,
keeping up with current marketing trends and practices, and helping clients keep ahead of their competition.
When businesses hit a financial rough patch, one of the first spending cuts many make is marketing and advertising. While it can be an
effective short-term solution for freeing up money for other needs, it’s also a gamble with potentially costly consequences.
We’ve all heard the expression “less is more,” and when it comes to comes to some things, that is absolutely true. When it comes to SEO
efforts, however, local search engine optimization agencies have learned that that is not the case.
If you aren’t familiar with geofencing, it’s time to learn about how this digital marketing strategy can help you. It’s a terrific way to
build brand awareness and boost click-through rates and conversions.
Facebook is an essential sales channel for many SMBs! With Facebook Ads Management, you can create and run eye-catching and engaging ads
that entice the platform’s users to purchase your products or services.
Since almost 60% of all searches are done on mobile devices and these devices come in a range of screen sizes, you need responsive web
design to provide users a great mobile experience with your local business.