The business world is ever-changing with a massive shift from traditional advertising to digital marketing. Online advertising is much less expensive than traditional media and allows for trackable leads. What this means for your business is that you need to be online wherever your prospective customers are! The number one way to do this is with pay-per-click (PPC) ads. You have probably heard of Google AdWords, but how can you apply it to grow your business? We have a top notch platform that feeds ads to the Google advertising network as well as to Yahoo and Bing. These ads are served to people in the specified geotargeted area that you have chosen.
So what do you need for a successful PPC campaign?
** We send PPC reports monthly that illustrate the performance of your campaign. We monitor and tweak your campaign as needed to continue optimal lead generation. Routine service includes rewriting ads, adding/removing keywords, etc.
If you are ready to get your lead gen on, give us a call to set up a meeting. We’ll put the coffee on! Call David at (780) 758-5800 ext. 704 or Email david@smartwsimarketing.com
Lynne is known for her strategic approach to marketing communications, technologies, and lead generation. She has a passion for education, keeping up with current marketing trends and practices, and helping clients keep ahead of their competition.
How a Facebook Ad Management Company Brings You Value Beyond Vanity Metrics
If you want your Facebook Ads to produce better audience engagement and increased sales, a Facebook ad management company can help you leverage and understand more meaningful metrics. Read More…
Why You Shouldn’t Ghost Your Digital Marketing & Advertising Company
When businesses hit a financial rough patch, one of the first spending cuts many make is marketing and advertising. While it can be an
effective short-term solution for freeing up money for other needs, it’s also a gamble with potentially costly consequences.
Are the Robots Coming for Digital Marketers?
The robots are not taking over! Not yet anyway. We’ve spent some time with ChatGPT in particular to learn just how much this AI tool can actually do and how we can leverage it. Read More…
Local Search Engine Optimization Agencies Know That When It Comes to SEO, More is More!
We’ve all heard the expression “less is more,” and when it comes to comes to some things, that is absolutely true. When it comes to SEO efforts, however, local search engine optimization agencies have learned that that is not the case. Read More…
If you aren’t familiar with geofencing, it’s time to learn about how this digital marketing strategy can help you. It’s a terrific way to build brand awareness and boost click-through rates and conversions. Read More…
Pay Per Click Advertising Services and SEO Are Two Sides of the Same Coin
Is SEO better than pay-per-click advertising services? Or does PPC deliver better results than SEO? What really matters, in our opinion, is how well they can work together. Read More…
Why Should I Hire a Full-Service Digital Marketing Agency?
When you want to attract more customers but don’t have the time to take on promoting your business, a digital marketing agency can play a vital role in raising your brand’s awareness. Read More…
Should I Advertise My Small Business with a Facebook Ad Management Company?
Facebook is an essential sales channel for many SMBs! With Facebook Ads Management, you can create and run eye-catching and engaging ads that entice the platform’s users to purchase your products or services. Read More…
It's Not a Trend: Why You Need Responsive Web Design
Since almost 60% of all searches are done on mobile devices and these devices come in a range of screen sizes, you need responsive web design to provide users a great mobile experience with your local business. Read More…
