3 Ways Professional Website Design Sets Your Business Up For Success
Most business owners understand the importance of having an online presence, but with so many other responsibilities on their plate, the
task of setting up a website often falls by the wayside. If you've been procrastinating on creating a website for your business, it's time
to think about hiring a professional web design company. Here are three good reasons to consider having a professionally-designed website
built for your company.
Custom Website Design
Professionally-designed websites are created with your company specific goals in mind — whether that's to provide information, sell
products, get more subscribers, or become an authority in your niche. Rather than being constricted by the generic templates provided by
your web hosting company, you can have an original, clean website designed
that reflects your company's culture and message.
Credibility
In the digital age, having a web presence is critical to gaining customers' trust and positioning yourself as a leading professional in your
field. Not only does a professionally-designed website drive more potential clients to your business, but it can also help you build better
relationships with your existing customers by giving them a way to leave positive feedback about your products and services online.
Search Engine Optimization
Professional web designers ensure your website rank high in search engines like Google and Yahoo so that potential customers can easily find
your business. If search engines can't find your website, it may as well not exist, so using proper SEO techniques
is the key to reaching your customers. With a professionally-designed website, you can leave the intricacies of search engine optimization
to the pros while you concentrate on growing other areas of your business.
Specialty: Online Marketing Strategies Education:
MA Communications & Technology, BComm [U Alberta] Author: The
Online Marketing Handbook for Busy Entrepreneurs (coming soon)
Lynne is known for her strategic approach to marketing communications, technologies, and lead generation. She has a passion for education,
keeping up with current marketing trends and practices, and helping clients keep ahead of their competition.
For eCommerce websites, Search Engine Optimization (SEO) isn't just a strategy; it's a vital lifeline. eCommerce SEO is the art and science
of making your online store more visible in the search engine results pages (SERPs).
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We’re all fairly familiar with automated review request phone calls from large companies at this point. And while they feel a little
impersonal, they serve their purpose. But I’m going to tell you the story of a review call gone wrong, and how even the big box companies
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When you ask a local search engine optimization company for surefire ways to improve your rankings, they will almost always tell you one of
two things: get more backlinks and get more reviews.
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In today's fast-paced, digitally driven world, businesses are increasingly turning to digital marketing as a powerful tool to connect
with their target audience, build brand awareness, and drive business growth. But what exactly is digital marketing?
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So, you're thinking about selling your business? That's a big move, and we're sure you've got a lot on your plate right now. Before you dive
into the nitty-gritty of valuations and negotiations, let's talk about something that's often overlooked but incredibly important: your
website and marketing assets.
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If you're looking to optimize your online presence, you've likely come across the importance of your Google Business Profile
(formerly known as Google My Business and even earlier Google+/Google Places).
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Whether you're working with a local small business digital marketing agency or managing things in-house, you should know that two key
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You’re a busy business owner. You've got your website up, your social media buzzing, and your products or services are top-notch. But how do
you know if your digital marketing efforts are actually paying off? Enter the world of digital marketing analytics for small businesses
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