Guidelines That Web Designers Use To Create Exceptional And Effective Websites
Creating a website that attracts, keeps, and converts visitors into paying customers is no easy task. To be successful, a website needs to
do more than simply look good; it also needs to function the way users expect it to. Below are three key principles that Edmonton web
designers use to create websites that look, and work, great.
Usability is the most important factor in effective web design. After all, if a certain feature of your website isn't working properly, the
feature may as well not exist. Edmonton web designers focus on creating user-centric designs, understanding that your online visitors are
the ones who ultimately determine the quality — and success — of your website.
The right combinations of colours can bring a sense of harmony and cohesiveness to your website design. Along with using white space
strategically, Edmonton web designers ensure that the colour palette of
your website reflects your audience, content, and corporate culture.
It's not enough for your website to be aesthetically pleasing and user friendly; with the popularity of smartphones and tablets on the
rise, it's also crucial that your website be mobile-friendly. The solution? A responsive website layout. Professional web designers develop
websites that can be easily accessed from multiple devices and screen sizes, without diminishing the great web experience your customers
have come to expect from you.
Specialty: Digital Marketing
Strategies Education: MA Communications
& Technology, BComm [U Alberta]
Lynne is known for her strategic approach to marketing communications, technologies, and lead generation. She has a passion for education,
keeping up with current marketing trends and practices, and helping clients keep ahead of their competition.
When businesses hit a financial rough patch, one of the first spending cuts many make is marketing and advertising. While it can be an
effective short-term solution for freeing up money for other needs, it’s also a gamble with potentially costly consequences.
We’ve all heard the expression “less is more,” and when it comes to comes to some things, that is absolutely true. When it comes to SEO
efforts, however, local search engine optimization agencies have learned that that is not the case.
If you aren’t familiar with geofencing, it’s time to learn about how this digital marketing strategy can help you. It’s a terrific way to
build brand awareness and boost click-through rates and conversions.
Facebook is an essential sales channel for many SMBs! With Facebook Ads Management, you can create and run eye-catching and engaging ads
that entice the platform’s users to purchase your products or services.
Since almost 60% of all searches are done on mobile devices and these devices come in a range of screen sizes, you need responsive web
design to provide users a great mobile experience with your local business.